Today, Old Forester Distilling Co. announces the release of the newest installment of The 117 Series – Whiskey Row Fire.
This commemorative bottle honors the 7th anniversary of the fire on Whiskey Row that nearly destroyed the historic block.
“I remember that day and that fire vividly,” Louisville Fire Chief Greg Frederick said. “We are extremely proud of our brave firefighters who risked their lives and saved the block.”
On July 7, 2015, a four-alarm fire ravaged the buildings on historic Whiskey Row in downtown Louisville. Teams of brave Louisville first responders were able to contain and extinguish the catastrophe, preserving the site for the Old Forester Distillery at 117/119 West Main. The block is now home to restaurants, bars, a hotel and other businesses – and has become a tourist destination.
In 2020, men and women of Louisville Fire, many of whom fought the blaze, selected eight single barrels from a lot filled the same day they extinguished the fire. All 8 barrels sold out in two days and proceeds were donated to the Louisville Firefighter Disaster Fund.
The remainder of the barrels filled that day slumbered an additional two years in the warehouse and are now batched together to create the 117 Series – Fireman Barrels.
At nearly 7 years old – these barrels are fully mature and wise in character.
Today, Frederick and Louisville Fire Department members were special guests of Old Forester and toured the distillery. In addition, Old Forester is making a charity donation to the Louisville Fire Department to help firefighters who are in distress.
The 117 Series is a limited-expression lineup that debuted in Spring 2021. At the time of its launch, it was strongly associated with Master Taster Jackie Zykan, but she left the company on July 1st.
Old Forester Whiskey Row Fire is bottled at 100 proof and will be available starting July 7th at the retail shop at Old Forester Distilling Co. for $59.99 in limited quantities.